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Intro to Snezzi

Learn why Snezzi is worth considering, what it offers and how it helps brand marketers win at Visibility

Upahar Sood avatar
Written by Upahar Sood
Updated over 2 months ago

Why Snezzi?

Search is Changing. Brand discovery is also changing.

Brands are now discovered through AI assistants as much as traditional search, but most teams have no idea how often they appear in AI answers or why they’re missing. Snezzi solves this visibility gap by combining SEO and GEO into one platform that tracks your presence across AI engines, tells you exactly how to fix visibility issues, and measures the impact over time. In a world where recommendations come from models, not just search pages, Snezzi ensures your brand is seen, chosen, and trusted where customers actually ask questions.

What is Snezzi?

The GEO Platform Built for Modern Brand Visibility

Snezzi is an AI-powered SEO + GEO visibility platform designed to help brands appear where customers actually search today: ChatGPT, Perplexity, Claude, Gemini, Google, and social channels.

Search has fundamentally changed. Buyers no longer rely only on Google’s blue links—they ask AI assistants for recommendations. If your brand isn’t included in those answers, you’re invisible.

Snezzi solves that.

How Snezzi Works - The TAM Framework

Snezzi is built on a simple, repeatable Track → Act → Measure visibility loop designed for the new era of SEO + GEO. The platform begins by helping brands track their presence across AI engines like ChatGPT, Perplexity, Claude, and Gemini, as well as Google Search. This includes tracking whether your brand appears in recommendations, how often competitors are mentioned, what information AI models are using to form their answers, and which keywords or pages are underperforming in search. You get a real-time picture of your true visibility footprint across both AI and traditional search.

Once this visibility landscape is clear, Snezzi moves into Act mode—giving you the exact steps needed to improve your presence. This includes GEO-informed content recommendations, AI-ingestible facts and structured snippets, opportunity keywords, content gaps, comparison and category insights, and technical SEO fixes surfaced through Search Console data. Instead of throwing more content into the void, Snezzi helps you act on what actually influences visibility: brand clarity, topical authority, factual alignment, and category positioning inside AI engines.

Finally, Snezzi helps you Measure the impact of every action you take. The platform continuously monitors improvements in AI answer presence, keyword performance, SOV (share of voice), content wins, competitor movement, and overall visibility health. This creates a continuous feedback loop—what you track informs what you act on, and what you act on is measured for real outcomes. Over time, brands build compounding visibility across both search and AI engines, powered by a framework that keeps your SEO + GEO strategy focused, efficient, and measurable.

What You’ll Find in These Docs

This guide gives you everything you need to understand how Snezzi works and how to use it to grow your brand’s visibility across AI engines and search.

Inside, you’ll learn:

  • What Snezzi is and how it works — a clear introduction to GEO (Generative Engine Optimization) and how Snezzi measures and improves brand visibility across ChatGPT, Perplexity, Claude, Gemini, and Google.

  • How to get started — connect your data, set up brand context, run your first GEO checks, and begin tracking AI engine recommendations.

  • How to use the platform day-to-day — dashboards, visibility scores, content recommendations, competitor comparisons, and multi-location prompt tracking.

  • How to grow your brand with SEO + GEO — practical playbooks, content workflows, and visibility strategies designed for lean teams.

  • FAQs and troubleshooting — clear answers to common questions, visibility timing, prompt selection, and data interpretation.

This documentation is the quickest way to become confident with Snezzi and unlock measurable search + AI visibility for your brand.

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