This quickstart guide gets you fully set up in under 10 minutes so you can start collecting real GEO (AI search) visibility data. Once your prompts run, you’ll see your first insights within 24–48 hours.
Step 1: Set Up Your Prompts
Prompts are the questions you want your brand to appear for across AI engines like ChatGPT, Perplexity, Claude, and Gemini.
Snezzi runs these prompts daily to track which brands get recommended—and where you stand.
Your task: Add your first 10 prompts.
You can:
Use suggestions based on your website and brand context (check the Suggested tab)
Explore Topics to refine suggestions
Add your own using the Add Prompt button
Quick tip: Start with the question,
“What do I want my brand to be recommended for?”
Take your Google Search Console keywords and rewrite them conversationally.
Examples:
“What’s the best gut health supplement for dogs?”
“Which skincare brand is best for pigmentation?”
“What is the best CRM for agencies under 50 employees?”
No need to perfect these on Day 1—you can refine or replace them anytime.
Step 2: Add Your Competitors
As your prompts run, Snezzi automatically detects brands appearing in AI responses and flags them as potential competitors.
Your task: Add 3–4 competitors.
Go to Brands and either:
Approve auto-detected competitors
Use + Add Competitors to manually add your own
This allows Snezzi to compare your visibility, frequency of mentions, and category presence directly against them.
Important guidelines:
Use the cleanest, shortest brand name (“HubSpot”, not “HubSpot UK” or “hubspot.com”).
Add aliases for spelling variations or brand derivatives.
If a brand name is a dictionary word or requires special handling, use the advanced matching options.
Step 3: Explore Your Dashboard
Once your prompts generate results (24–48 hours), your Overview dashboard becomes your visibility command center.
Your task: Open the Overview page.
You’ll see:
Visibility graph: How often each brand appears in AI answers over time
Brands breakdown: Your visibility, sentiment, and position scores vs competitors
Top sources: Which domains AI engines rely on when answering your prompts
Recent chats: The latest AI responses (view all brands or filter to yours)
You can filter the data by:
AI engine
Date range
Competitor brand
Prompt set
This gives you a full picture of where you stand and who AI engines prefer in your category.
Step 4: Review Your Sources
Whenever AI engines search the web to answer your prompts, Snezzi logs the sources they reference.
These are your biggest opportunities for visibility improvements.
Your task: Visit the Sources page.
Switch between:
Domains view: e.g., nytimes.com, petmd.com
URLs view: individual pages being cited
Look for quick wins:
Competitor-heavy domains → replicate or outperform those content types
Industry sites you’re not on → outreach/PR/guest posts
Your own URLs appearing → strengthen and expand that format
High-usage domains → these are high-authority sources worth targeting
Let the data run for a couple of days before making decisions—patterns become clearer over time.
What’s Next?
You’re now fully set up to start tracking your brand’s GEO visibility.
Here are the two best next steps:
Deepen your strategy: Read How to use source insights to turn source patterns into content and PR opportunities.
Sharpen your prompts: Explore the Prompts section for advanced strategies to improve your visibility across AI engines.